archives

A hierarchy of failure worth following

Filed: Fri, 16/07/2010 - 09:37. :: Seth Godin

Not all failures are the same. Here are five kinds, from frequency = good all the way to please-don't! FAIL OFTEN: Ideas that challenge the status quo. Proposals. Brainstorms. Concepts that open doors. FAIL FREQUENTLY: Prototypes. Spreadsheets. Sample ads and...

Interactive Infographic: How To Handle The Media

Filed: Fri, 16/07/2010 - 10:00. :: Teblog

Since 1988, Martin Banks and I have been running media skills training courses. Early on, we introduced an 'architecture' for the process. We drew it on flipcharts for a few years then, in 2004, we formalised it and started giving...

Another View On The Changing Nature of Social Media

Filed: Fri, 16/07/2010 - 11:46. :: PR Communications

I've been asking a number of people the question, what is the new reality in social media? Tom Armitage at Upstate Cerebral Palsy gave his views on the question. Tom Armitage: Some believe social media is a fad, others say...

Friday Video Views

Filed: Fri, 16/07/2010 - 19:00. :: The Flack

What would this week's edition of Video Views be without this timely homage to the now immortalized iPhone 4 Antenna?

The iPhone Antenna Song