archives

Running away vs. running toward

Filed: Sat, 24/07/2010 - 09:35. :: Seth Godin

Every brand, every organization and every individual is either running away from something or running toward something (or working hard to stand still). Are you chasing or being chased? Are you leading or following? Are you fleeing or climbing?

Video Idea For Marketing Travel Locations

Filed: Sat, 24/07/2010 - 10:12. :: PR Communications

Great fun video showing an opening scene from Star Wars on a subway. The video gave me an idea, if you run a travel related service, or market a location, take a familiar very well known historical feature, or a...